Akshay Kumar for the past year has shifted his focus to making a movie which a social message and helps to spread awareness about important topics which are considered taboo to talk in our society. His last release Toilet Ek Prem Katha which talked an important issue in his which has been plaguing a section of the country, especially in the rural areas as well as in urban areas and in small towns too. The movie also put emphasis on the importance to develop the sanitation conditions at home, with stress on the reduction of open defecation in public areas, especially in the rural areas of India.
The versatile actor is back to entertain and at the same time spread awareness about menstruation in his upcoming movie ‘Padman’. The movie is based is on the life of Arunachalam Muruganantham, who invented low-cost sanitary napkins for rural and underprivileged women to use. The movie will be directed by R Balki and produced by Twinkle Khanna’s Mrs. Funnybones Productions also features Radhika Apte and Sonam Kapoor who play an integral role in the movie.
The makers of the movie launched the first song of the movie titled Aaj Se Tera and Akshay Kumar was quoted saying that, “With Toilet: Ek Prem Katha we had shown it (film) on Doordarshan channel, the government is also doing a good job by taking the film in a pen-drive and showing it in villages so that more people can see the film and understand it. We will do something similar for PadMan. Our aim is not to earn money through the film but it should reach more people, more places where it is needed. We will also take the help of the government.”
Twinkle Khanna felt privileged of producing such a revolutionary movie and added that “We would want the film to be shown to school girls and principals, so it penetrates where it has to. At least we are hoping a conversation starts where the same girls, who can’t afford a sanitary pad, would say to their parents that we don’t need fairness creams, we need sanitary pads so that we can go to schools.”
Akshay Kumar while researching for the movie was shocked when statistics of women NOT using sanitary pads shared with him. He said that “With this subject (menstrual hygiene) we got to know that 82 percent women don’t use sanitary pads and with the help of everyone including the government, we hope the numbers come down.”
During the said interview was asked what motivated him to say yes to the movie and Airlift actor was quoted saying that, “If you change nothing, nothing will change. It’s not about being bold, but about breaking taboos that hold us back. I have lived with women all my life, yet I have learned more about the topic while making this film than ever before. I do not mind who I offend or whose stomach I turn by being bold, this is not the Stone Age; menstruating is natural.”
The said movie is all set to release on 26th January 2018 and will clash with Aiyaary.